Communications, Marketing and Commercial Lead
Location: Flexible/Remote, with occasional travel to HQ (Blandford) or events (various)
Contract Type: Part-time (three days per week)
Reports To: Director, Royal Signals Institution
About the Royal Signals Institution (RSI)
The Royal Signals Institution (RSI) exists to advance innovation, education, and professional development in communications, information systems, and digital technology. It ensures the professional wellbeing of the Royal Corps of Signals, bringing together military, industry, and academic leaders to shape the future of IT, cyber, telecoms, and data capability in Defence.
With a rich history and forward-looking approach, the RSI seeks to amplify its impact by enhancing its profile, engaging stakeholders, and driving membership growth. Further information can be found at https://www.royalsignals.org/royal-signals-institution
The Role
The RSI is looking for a dynamic Communications, Marketing and Commercial Lead to spearhead its growth. Working closely with the RSI Director and supported by the Royal Signals Charity team, you will: Develop and deliver effective communication and marketing strategies, drive membership growth and enhance stakeholder engagement, identify and deliver commercial opportunities for sustainable income.
This is an opportunity for a proactive and creative individual to strengthen RSI’s financial foundation while positioning it as a leader in Defence professional dialogue and innovation.
Key Responsibilities are …
- Communications Strategy.
Develop and execute a cohesive communication strategy aligned with RSI goals.
Create compelling content for digital platforms, publications, and events.
Build relationships with media and Defence stakeholders to elevate RSI’s profile. - Marketing and Membership Growth.
Design campaigns to attract and retain members.
Use data analytics to refine strategies and monitor results.
Develop tailored value propositions for Defence, industry (corporate membership), and academia. - Commercial Development
Identify sponsorship and partnership opportunities for events and webinars.
Explore revenue streams such as event ticket sales, advertising, and paid memberships.
Engage corporate sponsors and strategic partners to achieve income targets. - Event Promotion and Engagement
Support RSI events, ensuring strong attendance and sponsorship.
Represent RSI at key industry and academic events to expand networks.
5. Digital Transformation
Manage and optimise RSI’s website and digital channels.
Drive digital innovation to enhance the institution’s presence and capabilities.
What We’re Looking For …
Essential:
- Proven experience in a commercial or business development role, with expertise in communications and marketing.
- A track record of securing sponsorships or partnerships.
- Strong relationship management, negotiation, and campaign management skills.
- Proficiency in digital tools, customer relationship management systems, and social media.
Desirable:
- Familiarity with Defence, communications, or technology sectors.
- Knowledge of the Royal Corps of Signals or military institutions.
- Experience in membership-based or not-for-profit organisations.
Why Join the Royal Signals Institute:
- Flexible working arrangements, including remote options.
- A competitive salary, based on experience.
- The chance to make a tangible impact within a prestigious service institution.
How to Apply
To apply for this exciting opportunity, please submit your CV and a covering letter by email detailing your suitability for the role to rsi@royalsignals.org. Applications are requested by close of business on Friday 28 February 2025. After a sift to produce a shortlist, interviews are likely to take place in Blandford from 10 March 2025. Should you wish to discuss the role prior to application then please contact the Director on 07376 801136 during business hours only.
Elevate your career while contributing to the growth and sustainability of one of the most prestigious Service institutions in Defence innovation and technology.
